Last updated on: 07/03/2018
The service may send cookies to a computer or a mobile device when a user accesses or views a service. Information contained in a cookie may be linked to personal information for purposes such as personalizing the service, improving the quality of Waves’ service, tailoring recommendations to interests and making the service easier to use.
Third party advertisers on the Services including Google may also use, place or read cookies or other technologies as described below on your browser, and those practices are subject to their own policies. The cookies may be associated with de-identified demographic or other data linked to or derived from data you voluntarily have submitted to us (e.g., your email address) that we may share with a service provider solely in hashed, non-human readable form.
Syncing Cookies and Identifiers. We may work with our partners (for instance, third party ad platforms) to synchronize unique, anonymous identifiers (such as those associated with cookies) in order to match our partners' uniquely coded user identifiers to our own. We may do this, for instance, to enhance data points about a particular unique browser or device, and thus enable us or others to send ads that are more relevant, match users to their likely product interests, or better synchronize, cap, or optimize advertising.
Waves and its service providers may also employ other technologies including
We may work with certain third-party companies that use techniques other than HTTP cookies to recognize your computer or device and/or to collect and record information about your web surfing activity, including those integrated with our Services. Please keep in mind that your web browser may not permit you to block the use of these techniques, and those browser settings that block conventional cookies may have no effect on such techniques. To learn more about Interest-Based Advertising or to opt-out of this type of advertising by those third parties that are members of DAA's opt-out program, please go to http://www.aboutads.info.
In addition to the above, Waves uses Remarketing with Google Analytics to advertise online, retargeting Users via Google’s advertising platform, Google Adwords. Third-party vendors, including Google, may show Waves ads on sites across the Internet. Waves and third-party vendors (including Google) may use first-party cookies (such as the Google Analytics cookie) and third-party cookies (such as the DoubleClick cookie) together to inform, optimize, and serve ads based on Users’ past visits to the Waves Site.
Our cookies are classified into three categories: